A collection of projects I've had the pleasure of working on over the past couple of years.
Track: Channel 4's Utopia by Juan Cristobal Tapia de Veer
We're not supposed to be here. Five players who refused to take no for an answer.
Following the 'Out Of Nowhere' Campaign style we take a look at their journey from birth to NBA stardom and the struggles they faced throughout their lives.
This was a project I helped get over the line at Huge, taking over Art Direction and design from initial concept development to delivery.
Fjord hired me to come in and be the go-to animation director for their Accenture innovation centre over in Dublin. We spent the initial production and development stage in London then travelled over to Dublin for installation and testing.
My role was to push user interaction and animation transitions, graphic animations, 3D background environment and general consistency.
Thanks: Luke Haliwell (Visual Design & Art Direction), James Penfold (Visual Design Lead), Tim Janes (Visual Design, doughnut bro), Tim Brooke (Dev, Web GL), Robin Hunter (Dev legend), Dennis Parker (Dev boss), Amy Quinn (Awesome PM legend)
I was brought into the talented HMX Media Production studio to work on their Lenovo product films. The films were created to demonstrate the level of detail and technology that goes into each Lenovo device.
I designed and animated all of the motion graphics elements to be incorporated into the beautiful 3D renders along with the title and end cards.
"Can Chelsea and Arsenal fans put their differences aside for tomorrow’s game?" This fun animation was produced using After Effects, Cinema 4D and the usual programs. It took about a week to complete in total.
Google Play was brought to life to try and encourage mobile gamers to visit the google play store and try out the new titles.
It's about getting your #Thumbsready and taking on Darth Vader and scary war lords... on your commute into work, of course.
I was heavily involved in the development of the packaging for the thumb hats to sit proudly in and the foam to keep them in place.
I was then tasked to Design, animate and Art Direct the youtube mastheads for each title.
Art Direction and design (Facebook app & video titles)
Passion creation for Pringles new flavours
We went all out to serve up the brand’s unique style of unexpected fun to our young digital audience and deliver a digitally-led launch of new flavours, across ten European markets.
Pringles fans showed they had taste with 4,000,000 views and counting
Isobar Academy is an online platform designed to support and educate new starters with the Isobar network.
I was tasked with firstly designing building and rendering the header image for the website along with tabs for each section based on the header graphic design.
After careful consideration of the design and brand I was then tasked with creating an online film. The film was packed with information so it was tricky to keep the times to a minimum. I designed animated and rendered the film over a number of weeks and also attended the recording studio for the VO and selected a musician for the backing track. Full creative direction and design.
Creative Direction, 3D Design & Animation
For Rice Krispies we created a 3D world children and parents could interact with together through an app.
Parents were encouraged to develop their child's cooking skills by interacting with animated characters and traveling through a 3D world.
4 films in 3 weeks! I hardly got any sleep...
What’s scarier than changing your phone?
These funny and slightly bonkers animations were to show there are much scarier things in life than changing your phone.
Animation by Ben Wilde & illustration/Storyboarding by Catia Oliveira & Filipa Ferreira
Idea by Ben Wilde, Danni Brown & Catia Oliveira
Creative Direction, Design & Animation
I let my creativity go crazy on this project, locking myself away and scamping out transitions and ideas till I nearly starved or went mental.
Production involved 3D and flash animations split across a small team of designers, dev and myself.
The result was a hugely successful redemption platform for O2 customers.
(Tobin Lamb, Mick Shaw & Nate Dog @ VCCP - huge thanks)
Kellogg's Spoons was an online platform where people could have their very own personalised engraved spoon. At the click of a button.
The platform look and feel was designed and art directed by myself using Cinema 4D and Photoshop, the good animators at Kellogg's brought the characters to life and incorporated them into my design.
This film is trying to make a stand against the iPhone generation and the 'trends' that young people follow and sometimes feel they need to adhere to.
The result is a film aimed at 16 - 35 year olds to feature online and I thought the VO selection and track worked brilliantly with the 3D production (that I oversaw, not created). The result is an awesome film that the client loved and decided to use in their opening product show in Germany.
The Nokia Lumia mobile launch was something I was heavily involved with starting from the pitch all the way up to re-editing TVC's.
I took the 3D files and animated the UI, supers and video edit depending on the story that needed to be told, in this example it's the CNN app.
Creative Direction, Animation & Illustration
This film went out across four different countries to promote Chime For Change in partnership with Kellogg's.
This film is a combination of illustrations, I produced in illustrator, Cinema 4D and after effects for compositing. The tight deadline meant the illustrations and story needed to flow and be relatively delicate/simple.
Here is a selection of the internal work I have done for Isobar over my time here.
There is a nice selection of static 3D renders and animations.